For communication collaterals to be effective, there are important principles one has to follow. Ms. Monika Ortega of Inventive Media, a top web developer and digital marketing strategist, shared five important lessons during the 12th Philippine National Health Research System Week Preconference session on 6 August 2018 in Baguio City.

1. Know who you are. In any communication strategy, you have to determine your institution’s brand DNA. The kind of tone, purpose, and language in your marketing collaterals should be consistent with the brand of your institution. Embed the brand such as logo or color of your institution in your collaterals. There should be consistency in your materials across all dissemination platforms, Facebook, Twitter, and website.

2. Know what you want. Before designing the material answer first the question, “What do you want your audience do after reading the information?” Remember, a human’s attention span is too short, only eight seconds. In a digital environment wherein the audience is bombarded with too much information given this limited time, your design must stand out to capture their attention. Message should be focused and clear to make the first impression lead to your desired action.

3. Understand your users. The more you know about the needs and concerns of your audience, the more you are guided with the kind of message you will convey in your materials. Always put yourself in the shoes of your audience. You can engage more people into your campaign when they can relate to you.

4. Understand your platform. Different platform requires different content. Social media platform requires different specifications for video, visual materials, among others. They also have different analytics to measure reach, engagement, or audience involvement. Accessibility of these social media platform on different device should always be kept in mind. Moreover, not all content should be shared in all your social media platform as each has its own kind of audience.

5. Design is everyone’s job. Not everyone is a designer but everyone should embrace design thinking. This means, as the user of the collaterals we can improve the quality of materials we will produce. We can always pre-test the collaterals and make refinements.



Details
Written by Ciaren H. Itulid
Created: 31 August 2018

The Department of Health (DOH), through its AHEAD (Advancing Health through Evidence-Assisted Decisions) strategy, aims to inform the health sector’s global and national administrative and legislative policy agenda, create an equitable and enabling environment for health policy and systems researchers all over the country, and ensure the progressive realization of the envisioned research system.

With the continued commitment of DOH in training the next generation for health sector leaders, researchers, policy analysts, and program managers, they have partnered with the Department of Science and Technology - Philippine Council for Health Research Development (DOST-PCHRD) in order to implement the DOH Research Fellowship Program.

 Objectives:

  1. Train young professionals in conceptualizing, developing, implementing, and communicating health research of national and global policy significance
  2. Produce and use research evidence to influence national policy-making and legislation, and program development, and implementation
  3. Establish a cadre of young professionals with emerging expertise in the field of health systems research, policy, and data analysis, research communication, and research management

 Scope of Work:

  1. Identify research gaps in health policy and systems
  2. Develop and design a health policy and systems research addressing identified research gaps/ health policy and systems issues
  3. Collect and analyze data using a range of quantitative and qualitative techniques
  4. Systematically search, appraise and synthesize research evidence
  5. Communicate evidence to influence policy-making and legislation through the development of policy briefs, policy notes and other knowledge products as appropriate
  6. Apply research evidence in day-to-day practice to improve health policy and systems
  7. Participate in research capacity building activities organized by DOH
  8. Comply with DOH standards and protocols

 Deliverables:

  1. Publishable collaborative research article
  2. Collaborative health policy analysis
  3. Research brief/s
  4. Technical review or critical appraisal of a proposed or completed research work
  5. Technical reports (such as position papers, policy notes, technical presentations, meeting reports, aide memoires, terms of reference and the like)
  6. Attendance to at least 80% of capacity building activities
  7. Timely submission of monthly accomplishment report approved by the DOH management
  8. Other policy and research related technical tasks as may be required

Preferred Qualifications:

  1. Preferably Doctor of Medicine; fields of study must be on policy and research development, public health, or any area in medical sciences
  2. Fluency in the English and Filipino languages; mastery in research and analytical writing
  3. At least 1-2 years relevant work experience, previous work experience in DOH is a plus factor
  4. Skills in planning, organizing and managing
  5. Knowledge and experience in research management
  6. Proficient computer skills, particularly for technical report-writing and presentation preparation

 Duration:

Two years, non-renewable

 Compensation:

Commensurate with qualifications

 Expression of Interest:

Qualified applicants may file their application together with the following documents at This email address is being protected from spambots. You need JavaScript enabled to view it.:

 1. Cover letter addressed to:

KENNETH G. RONQUILLO, MD, MPHM, CESO III

Director IV

Health Policy Development and Planning Bureau

Department of Health

 
2. Curriculum Vitae

Deadline of submission is on or before August 14, 2018.

For queries, contact Ms. Juanita R. Valeza at (02) 651-7800 local 1326/1328 or Ms. Ian Hannah C. Gozun at (02) 837-7537 local 403/404.




“With only few countries which have established global health research communities in disaster risk reduction (DRR) and climate change adaptation (CCA) in health in the ASEAN region, there is a need for research, education, and professional institutions in ASEAN countries to network and collaborate towards building training and research capacities in DRR and CCA,” stressed Dr. Jaime C. Montoya, Executive Director of the Philippine Council for Health Research and Development (PCHRD during a two-day workshop on strengthening health research in disaster risk reduction and climate change adaptation on 19-20 July 2018 at Hotel Jen, Pasay City.

Organized by the DOST-PCHRD, in partnership with the Deutscher Akademischer Austauschdienst (DAAD) German Academic Exchange Service and Alliance for Improving Health Outcomes (AIHO), the workshop brought together significant people from both the academe and field experts of disaster risk management and climate adaptation to conceptualize a network that would serve as an overseeing body to various disaster risk initiatives in health research within the ASEAN region.

 Highlight of the first day was the panel discussion which tackled the advantages and challenges in establishing an educational research network.  Synergy of experience and expertise was mentioned as one of the advantages in having a network . However, initiative, team formation and engagement are critical areas in the creation of the network. The issue on how to make the network sustainable even with diversity of culture and background was also pointed out.  Assistant Professor Carlos Primero Gundran of the University of the Philippines Manila, Dr. Ronald Law of the Department of Health, Dr. Myo Nyein Aung of the Chunlalongkorn University, and Dr. Pauline Grys from Heidelberg University .

On the second day, workshop participants were grouped to gather insights on the needs, concrete benefits, disadvantages, purpose, and sustainability in establishing a research resiliency network in the country.The output of the workshop is an initial document that would serve as the backbone in the establishment of the DRRM-H and CCA Resiliency Network.

 PCHRD and AIHO showed their commitment  to support the formation and cause of the network. As PCHRD Research Information Communication, Utilization Division (RICUD) Chief Ms. Merlita Opeña puts it, “The Council is very committed to the creation of the network for DRRM-H and CCA because this will facilitate research studies and research results that will deliver outcomes for the benefit of the ASEAN.”


Details
Written by Catherine Joy C. Dimailig
Created: 31 July 2018

The Asia Pacific Center for Theoretical Physics (APCTP) will open a few positions for APEC Young Scientist Training (YST) Program at the postdoctoral fellow level in Theoretical Physics and related fields. The YST Program was launched by APCTP in 2015 under the APEC Policy Partnership in Science, Technology and Innovation (PPSTI). The Program is for APEC physicists who are at an early age of their research career and provides the opportunity for post-doctoral researchers from APEC member economies to work at the APCTP for a period of up to two (2) years. The APCTP offers APEC YST fellows an ideal environment for research and potential collaborations with in-house senior academics, faculty and visiting scholars from Korea and abroad.

Funding is initially available for one (1) year, renewable for second year depending on the research performance and availability of resources for the program. An annual salary, including severance pay is within the range of KRW 32,500,000 to KRW 40,000,000 depending on the research experience and qualification. In addition to the salary, some research expenses and part of relocation cost, KRW 3,000,000/ year will also be provided. The starting date is expected to be on 01 November 2018.

Suitable applicants are required to submit their application packet consisting of: (1) CV; (2) publication list; (3) short description of applicant’s research accomplishments and future plans; (4) at least (2) recommendation letters from referees directly to This email address is being protected from spambots. You need JavaScript enabled to view it. after receiving notification of endorsement to APCTP as the International Technology Cooperation (ITCU-DOST) will have to evaluate all applications.

Please submit to ITCU-DOST all the required documents for application not later than 03 August 2018 for evaluation and onward endorsement to APCTP.